Wednesday 12 February 2014
Magazine Article
A new upcoming drama on BBC Three is about to launch this
Friday. It is based on a serial killer lurking in the concrete jungle of west London;
he sees this girl and preys on her and stalks her until she realises these
haunting events, but when she comes to terms with this nobody knows what will
happen next. Will she survive?
What is the series about?
It is about a serial killer/stalker that notices this one girl and just waits and waits for the perfect moment to capture her; but there’s a twist in the story which I cannot share just yet.
It is about a serial killer/stalker that notices this one girl and just waits and waits for the perfect moment to capture her; but there’s a twist in the story which I cannot share just yet.
Is working with actors still the same when you’re doing such
a massively scaled project as this?
‘Yeah, it’s entirely the same thing; I mean this project was huge and was frowned upon to begin with but honestly, it is one of the hardest projects I have ever done; and as actors we still go to each other for support and advice.
‘Yeah, it’s entirely the same thing; I mean this project was huge and was frowned upon to begin with but honestly, it is one of the hardest projects I have ever done; and as actors we still go to each other for support and advice.
How do you find your character?
I think my character is interesting as you just don’t know where he will end up and what he will do next. He’s actions during the series are what confuses you but interests you at the same time as he just keeps you on the edge of your seat. The way the producers have designed and moulded the character is really effective.
I think my character is interesting as you just don’t know where he will end up and what he will do next. He’s actions during the series are what confuses you but interests you at the same time as he just keeps you on the edge of your seat. The way the producers have designed and moulded the character is really effective.
What do you think of the storyline?
The storyline is smart, how everything pans out you just don’t know what to expect next; to be honest, I had to read the script over and over because I just couldn’t wrap my head around what was happening.
The storyline is smart, how everything pans out you just don’t know what to expect next; to be honest, I had to read the script over and over because I just couldn’t wrap my head around what was happening.
The fight scenes, how is it performing them?
It’s fascinating. There are moments where we think we’ve done great and when
you play it back it looks rubbish, and then there are moments when you think
its rubbish and slow, but when those are played back, they end up being the
best ones. And there are the odd punches that accidentally hit you.
How long do you think you will continue with this
production?
I think I would be involved in this production for as long as I can. When you have already been so involved and with something for so long, it becomes a part of you.
I think I would be involved in this production for as long as I can. When you have already been so involved and with something for so long, it becomes a part of you.
Ill Manors MEST 1
Media Forms:
There is a wide range of techniques used in the music video to establish the setting and to engage the audience. The audience for the music video are those of which participated in the riots and are young and have no opportunities available for them; it is also those who mainly live in council estates as they are seen as economically disadvantaged. They are aged between 15-27, and fall under the psychographic group of reformers, and demographic group of C2, D, and E. The setting used for the music video was a council estate situated in East London; the use of this setting was effective as the music video was aimed at those who were participating in the riots and Plan B decided to show the kind of homes and environments that the people in the riots lived in so that they can relate to the video and feel represented. Also, the London 2012 Olympics were held in East London, which suggests that even though there is the improvement and renovation of East London, there has been no change made to help the youth in the country and everything has just been covered by the Olympics but the truth is that nothing has changed; this engages the audience as the target audience understand this matter and are feeling the same way. Another main setting that was used in the video was a parking lot; this engages the audience as dark suspect areas are where people of the target audience’s age group are associated with those kinds of areas and places.
There is a wide range of techniques used in the music video to establish the setting and to engage the audience. The audience for the music video are those of which participated in the riots and are young and have no opportunities available for them; it is also those who mainly live in council estates as they are seen as economically disadvantaged. They are aged between 15-27, and fall under the psychographic group of reformers, and demographic group of C2, D, and E. The setting used for the music video was a council estate situated in East London; the use of this setting was effective as the music video was aimed at those who were participating in the riots and Plan B decided to show the kind of homes and environments that the people in the riots lived in so that they can relate to the video and feel represented. Also, the London 2012 Olympics were held in East London, which suggests that even though there is the improvement and renovation of East London, there has been no change made to help the youth in the country and everything has just been covered by the Olympics but the truth is that nothing has changed; this engages the audience as the target audience understand this matter and are feeling the same way. Another main setting that was used in the video was a parking lot; this engages the audience as dark suspect areas are where people of the target audience’s age group are associated with those kinds of areas and places.
Media
Representations:
In the music video there are many representations of gender, age, and ethnicity. People from ages as young as 5 years old were in the music video, up to age 27, and this represents that people involved in the riots are very young. It also suggests that even people as young as 5 are seen in a negative way due to the hypodermic needle theory, which suggests that the media inject information into society, and that even of people as young as 5 are targeted. There is a negative representation of young people in the music video and that young people are violent, irresponsible, and untrustworthy. Gender is represented in the music video as the gender presented majority of the time is male; which suggests that although there are young girls involved in criminal activity, but males are mainly in gangs and associated with violence. This is also due to the fact that the media represents young males as more violent and are targeted far more frequently than young females. The young characters in the music video are white and largely represented by black ethnic backgrounds. This is because the media associate young black males more specifically with criminal activity; and this negative stereotype is therefore portrayed in the music video. There is also the suggestion that even young black children can be criminals as they are also presented in the music video. A dominant representation of council estates being associated with crime is also shown as the area where the characters in the music video are, is in a council estate.
In the music video there are many representations of gender, age, and ethnicity. People from ages as young as 5 years old were in the music video, up to age 27, and this represents that people involved in the riots are very young. It also suggests that even people as young as 5 are seen in a negative way due to the hypodermic needle theory, which suggests that the media inject information into society, and that even of people as young as 5 are targeted. There is a negative representation of young people in the music video and that young people are violent, irresponsible, and untrustworthy. Gender is represented in the music video as the gender presented majority of the time is male; which suggests that although there are young girls involved in criminal activity, but males are mainly in gangs and associated with violence. This is also due to the fact that the media represents young males as more violent and are targeted far more frequently than young females. The young characters in the music video are white and largely represented by black ethnic backgrounds. This is because the media associate young black males more specifically with criminal activity; and this negative stereotype is therefore portrayed in the music video. There is also the suggestion that even young black children can be criminals as they are also presented in the music video. A dominant representation of council estates being associated with crime is also shown as the area where the characters in the music video are, is in a council estate.
Media Audiences:
The audience that the music video and artist appeals to are people who are young and fall under the psychographic group of reformers, and demographic group of C2, D, and E. They are also the people who would have participated in the 2011 riots and have no opportunities available for them. They are aged between 15 and 27. It is also those who mainly live in council estates as they are seen as economically disadvantaged and are majorly represented in the music video.
These people would be most appealed by the music video as Plan B is in favour for them and is trying to send a message out for them that suggests that they act in the way in which they do, due to the lack of help from society and government. Also, people within the age group of 15-27 are more likely to listen to this type of music, hip hop, and are likely to be a part of Plan B’s fan base.
The intentions of Plan B’s song itself is questioned by the music video; this is because, although Plan B may want to present a more positive message and send out a positive message to young people; the music video in fact sends out a more negative message due to it looking as if Plan B is idolising the events in the music video by making them look more like fun and good choices then bad to do; therefore this would appeal to the target audience.
The audience that the music video and artist appeals to are people who are young and fall under the psychographic group of reformers, and demographic group of C2, D, and E. They are also the people who would have participated in the 2011 riots and have no opportunities available for them. They are aged between 15 and 27. It is also those who mainly live in council estates as they are seen as economically disadvantaged and are majorly represented in the music video.
These people would be most appealed by the music video as Plan B is in favour for them and is trying to send a message out for them that suggests that they act in the way in which they do, due to the lack of help from society and government. Also, people within the age group of 15-27 are more likely to listen to this type of music, hip hop, and are likely to be a part of Plan B’s fan base.
The intentions of Plan B’s song itself is questioned by the music video; this is because, although Plan B may want to present a more positive message and send out a positive message to young people; the music video in fact sends out a more negative message due to it looking as if Plan B is idolising the events in the music video by making them look more like fun and good choices then bad to do; therefore this would appeal to the target audience.
Ill Manors (Research Task)
1) Research all the Institutions
involved in the production of Ill Manors. List them with a summary of
what their contribution to the film was.
The institutions involved in the production of Ill Manors were:
- Film London
- BBC Films
- Aimimage
- Revolver Entertainment
The institutions involved in the production of Ill Manors were:
- Film London
- BBC Films
- Aimimage
- Revolver Entertainment
2) How much did Ill Manors cost to produce (its budget)?
The total budget of Ill Manors was £100,000.
The total budget of Ill Manors was £100,000.
3) How was Ill Manors funded?
Plan B was originally refused funding due to the fact that he was an inexperienced and to gain the necessary experience, he had produced 2 shorts in which he had directed. Then having gained the experience, Ill Manors was funded by three institutions, Film Microwave, Aimimage, and BBC Films.
Plan B was originally refused funding due to the fact that he was an inexperienced and to gain the necessary experience, he had produced 2 shorts in which he had directed. Then having gained the experience, Ill Manors was funded by three institutions, Film Microwave, Aimimage, and BBC Films.
4) What is the target
audience for Ill Manors?
The target audience of the film is people who would ignore the type of people committing the behaviour shown in the film and don’t understand the reasons and events they have faced in which has turned them the way they are. Also, Plan B’s fan base would be majority of the target audience as he released an album based on the film. However, the film may appeal to the opposite of their target audience; this is because the language and violent nature of the film would be more appealing to audiences like the characters within the film rather than those who don’t understand. Also, people who can relate to the characters and relate to events that have occurred in their life similar to which have occurred in the film, are more likely to view the film.
Therefore target audience for Ill Manors more specifically are people aged 16-35. They also fall under the psychographics group of reformers; this is because people who are free from restriction, they are also anti-materialistic and select products for their high quality. The target audience fits in the demographic groups C, D, and E, as Ill Manors would appeal more to young people, students, and the lower working class.
The target audience of the film is people who would ignore the type of people committing the behaviour shown in the film and don’t understand the reasons and events they have faced in which has turned them the way they are. Also, Plan B’s fan base would be majority of the target audience as he released an album based on the film. However, the film may appeal to the opposite of their target audience; this is because the language and violent nature of the film would be more appealing to audiences like the characters within the film rather than those who don’t understand. Also, people who can relate to the characters and relate to events that have occurred in their life similar to which have occurred in the film, are more likely to view the film.
Therefore target audience for Ill Manors more specifically are people aged 16-35. They also fall under the psychographics group of reformers; this is because people who are free from restriction, they are also anti-materialistic and select products for their high quality. The target audience fits in the demographic groups C, D, and E, as Ill Manors would appeal more to young people, students, and the lower working class.
5) Who is the main distributor of Ill Manors?
The main distributor of Ill Manors is Revolver Entertainment; they were sold the distribution rights in April 2011. Revolver Entertainment is one of the UK’s leading All Rights distribution and production companies and expertise in youth entertainment.
The main distributor of Ill Manors is Revolver Entertainment; they were sold the distribution rights in April 2011. Revolver Entertainment is one of the UK’s leading All Rights distribution and production companies and expertise in youth entertainment.
6) How was Ill Manors promoted using the broadcast
platform?
Ill Manors was promoted using the broadcast platform in numerous ways. Radio was used as Plan B had been interviewed by different radio channels and hosts about his film and was asked questions about key details and characters which helped promote the film further to people who listen to the radio.
Plan B had also featured on many chat shows, such as Jonathon Ross; this helped promote the film even further as those who don’t listen to the radio, could then be reached as they may watch the TV, and more specifically watch chat shows such as Jonathon Ross.
Plan B had hosted an album launch party for Ill Manors that had famous guests present, such as Labrynth, which was then broadcasted Live on YouTube; which in turn helped promote the film to fellow artists and people attending the party, and those watching Live on YouTube.
Ill Manors was promoted using the broadcast platform in numerous ways. Radio was used as Plan B had been interviewed by different radio channels and hosts about his film and was asked questions about key details and characters which helped promote the film further to people who listen to the radio.
Plan B had also featured on many chat shows, such as Jonathon Ross; this helped promote the film even further as those who don’t listen to the radio, could then be reached as they may watch the TV, and more specifically watch chat shows such as Jonathon Ross.
Plan B had hosted an album launch party for Ill Manors that had famous guests present, such as Labrynth, which was then broadcasted Live on YouTube; which in turn helped promote the film to fellow artists and people attending the party, and those watching Live on YouTube.
7) Compare this with a big budget blockbuster. What are
the main similarities and differences?
Ill Manors compared to a big blockbuster has many similarities and differences. Iron Man 3 for example is a big budget blockbuster. The main difference is the finance involved in both the films; with Iron Man 3’s budget being $200 million with a box office of $1,215,439,994. This is a huge amount of money compared to the amount of money was involved with Ill Manors, as their budget was £100,000, and their box office was £453,570.
Ill Manors also contained actors with no previous acting experience in most of their roles, which helped keep the budget down, compared to Iron Man 3, which contained actors who all had previous acting experience in other big budget films.
Also, Rotten Tomatoes, a review aggregator had given Iron Man 3 a score of 78% approval rating, compared to Ill Manors, which received a score of 80% ‘fresh’ rating. This shows that the ratings that Ill Manors and Iron Man 3 received were similar, even though the budget of the film was significantly lower.
The length of Iron Man 3 is 130 minutes, and the length of Ill Manors is 121 minutes; this shows that they are both above 2 hours long and that the audiences would really have to be intrigued and kept on their seat whilst watching these movies due to the long duration.
Ill Manors compared to a big blockbuster has many similarities and differences. Iron Man 3 for example is a big budget blockbuster. The main difference is the finance involved in both the films; with Iron Man 3’s budget being $200 million with a box office of $1,215,439,994. This is a huge amount of money compared to the amount of money was involved with Ill Manors, as their budget was £100,000, and their box office was £453,570.
Ill Manors also contained actors with no previous acting experience in most of their roles, which helped keep the budget down, compared to Iron Man 3, which contained actors who all had previous acting experience in other big budget films.
Also, Rotten Tomatoes, a review aggregator had given Iron Man 3 a score of 78% approval rating, compared to Ill Manors, which received a score of 80% ‘fresh’ rating. This shows that the ratings that Ill Manors and Iron Man 3 received were similar, even though the budget of the film was significantly lower.
The length of Iron Man 3 is 130 minutes, and the length of Ill Manors is 121 minutes; this shows that they are both above 2 hours long and that the audiences would really have to be intrigued and kept on their seat whilst watching these movies due to the long duration.
8) How does the
trailer for Ill Manors hook audiences into the narrative and pose questions
that the film will answer?
The trailer for Ill Manors contains many different techniques that hook the audiences into the narrative. The first thing that is shown in the trailer is a quote; this automatically begins to pose questions that the audience would want to view on to find the answers to. There is also a voiceover at the beginning from dialogue within the film; however there is only a part of the dialogue; this then hooks the audience as not all of the dialogue is shared, which in turn causes them to want to know more. The shots that are shown are also very fast paced so they don’t show the audience much and build tension and action.
In the trailer reviews are shown from critics; which also hook the audience as they believe that these critics views are very true and it is the use of this two step flow model where these opinion leaders are then influential on others.
There are many characters shown in the trailer which causes the audience to question who they are and what their story is; the characters are also doing things in the trailer that the audience want to know why, and only the film can answer that.
The trailer for Ill Manors contains many different techniques that hook the audiences into the narrative. The first thing that is shown in the trailer is a quote; this automatically begins to pose questions that the audience would want to view on to find the answers to. There is also a voiceover at the beginning from dialogue within the film; however there is only a part of the dialogue; this then hooks the audience as not all of the dialogue is shared, which in turn causes them to want to know more. The shots that are shown are also very fast paced so they don’t show the audience much and build tension and action.
In the trailer reviews are shown from critics; which also hook the audience as they believe that these critics views are very true and it is the use of this two step flow model where these opinion leaders are then influential on others.
There are many characters shown in the trailer which causes the audience to question who they are and what their story is; the characters are also doing things in the trailer that the audience want to know why, and only the film can answer that.
9) How does the
trailer of Ill Manors balance plot and spectacle?
The trailer of Ill Manors balances plot and spectacle by showing all the characters within the film in the trailer and the dialogue at the beginning helps give an insight into a part of the plot. Also, the use of the flashbacks helps balance the plot and spectacle as it allows the audience to build thoughts and help add the trailer up to create the plot.
The trailer of Ill Manors balances plot and spectacle by showing all the characters within the film in the trailer and the dialogue at the beginning helps give an insight into a part of the plot. Also, the use of the flashbacks helps balance the plot and spectacle as it allows the audience to build thoughts and help add the trailer up to create the plot.
10) Think about the
film certificate of Ill Manors; outline what is deemed to be acceptable by this
certificate.
Ill Manors is certificated 18 as it contains some of the following issues that the bbfc classify as 18 and above to view.
18 works are for adults and can contain strong issues such as:
Ill Manors is certificated 18 as it contains some of the following issues that the bbfc classify as 18 and above to view.
18 works are for adults and can contain strong issues such as:
·
very strong violence
·
frequent strong language (eg 'f***') and/or very strong
language (eg ‘c***’)
·
strong portrayals of sexual activity
·
scenes of sexual violence
·
strong horror
·
strong blood and gore
·
real sex (in some circumstances)
·
discriminatory language and behaviour
Thursday 6 February 2014
Ill Manors Soundtrack and Album
The Ill Manors soundtrack album is produced by British
songwriter Ben Drew, otherwise known as Plan B. The album was recorded in the
Edge Recording Studio under the record label, Atlantic; and was then released
on 23 July 2012. Also, unlike his film, Plan B decided not to direct his music
video and left the directing to Yann Demange.
The Ill Manors soundtrack was written in response to the
riots which happened across England in 2011, and was specifically Plan B’s
ideology about society’s rejection towards youth and the failure to help and
guide youth in the UK. The song both portrays and presents the causes and
effects of the riots and how young people act in a response to society. This is
also a reflection of what Plan B’s movie, Ill Manors, is about.
The music video features clips from the riots, clips of David Cameron, and other famous politicians; this helps portray that the people in charge of the UK are the reason for the corrupted youth, and that they are not acting to help young people.
The music video features clips from the riots, clips of David Cameron, and other famous politicians; this helps portray that the people in charge of the UK are the reason for the corrupted youth, and that they are not acting to help young people.
In the promotion of his Ill Manors album Plan B had used a
variety of techniques; he had performed live sessions on TV shows and performed
in the BBC Radio 1 Live Lounge. The
promotion was helped further as a free download of one of his songs was
available for those who had signed up to the official mailing list. He had also
held a launch party for his album in a secret location which was described as
‘a dungeon’ by other artists; the event was also cleverly available to stream
live on YouTube, which is the one of the largest broadcasting platforms in the
world, which in turn gave worldwide recognition of Plan B and his music for Ill
Manors.
The average rating of the album was 4 stars; however The
Telegraph had awarded the album 5 stars. At aggregate review website Metacritic
awarded the album an average score of 83/100 which was based on the reviews of
14 professionals. The album was then nominated for the 2012 Mercury Prize,
becoming the first soundtrack album to be nominated. The album also came first
in the UK albums chart of 2012, and was in the top 10 of Irish albums, and
Australian albums.
Tuesday 4 February 2014
Monday 3 February 2014
Target Audience (Ill manors music video)
What target audience would this music video appeal to?
The target audience of this group are people aged 14-25 as the characters within the music video belong to that age group. The type of people would be those who are not well educated and may have suffered from family problems at a young age which would have then impacted their entire life; also, they would most likely live in council estates with a low income which allows them to barely survive. The psychographic group that the target audience fall under are Strugglers; this is because they would seek escape and would feel alienated in society, which also represents what Plan B's ideology of young people are as he also believes that young people feel isolated and rejected by society. Their brand choices also suggest that they are Strugglers as they would purchase Alcohol, Lottery Tickets, junk food, etc. The Demographic groups that the target audience belong to are groups C2, D, and E; as these groups tend to be young people and people who have a low income which in turn makes them Strugglers.
The music videos target audience are also those who want to Reform and would look up to Plan B and listen to his music to help allow them to do so, however, the target audience is more likely the group of people that don't want to reform, and want to continue committing crimes as his music video may look like it is promoting the events that occur rather then showing that it is bad and that there is more out there for younger people.
The target audience could also be those who are similar to the target audience of the Ill Manors film, which are the people that don't understand the reasons as to why young people behave in the manor in which they do.
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